10 Secrets to a Bestseller
An Author's Guide to Self-PublishingWhether you’re just beginning to outline your first memoir or you’re well into your fifth novel, 10 Secrets to a Bestseller will help you get your work into the hands of readers and take your writing career to the next level.
Calling all writers! 10 Secrets to a Bestseller is the self-publishing guide you’ve been looking for.
Whether you’ve dreamed of writing the Great American Novel, have a series of techno-thrillers in your drawer, or are drafting a self-help fitness book, you know in your heart of hearts that you’re a writer. You know it because you have always felt the drive to write, because you’re constantly coming up with new ideas, and because you have something to say to the world . . .
The only problem is getting the world to listen.
That’s where 10 Secrets to a Bestseller: An Author’s Guide to Self-Publishing comes in. Thoughtfully crafted by Tim McConnehey, the creative force behind numerous award-winning and bestselling books, this in-depth, approachable guide will help you navigate the complex world of self-publishing, from crucial steps like researching your market and designing a great cover, to challenges like finding the right editor.
In the past, authors were limited to a fine chemistry between themselves, an agent, and a publisher, and the selling process became increasingly focused on the commercially viable (as defined by the editor, marketing . . . everyone but the reader). Now, a diversity of self-publishing options has opened up a whole new world to aspiring authors where they can reach their readers directly—but a world so diverse it can be bewildering. McConnehey helps you make sense of the process involved in bringing your book to market. Looking at real-world success stories from his self-publishing company, Izzard Ink, you’ll learn the added value of professional design, what should be on your pre-publishing checklist, why proofreading is an essential (though often overlooked) step, how to market and distribute your book in ways proven to maximize your sales, and much more.
Whether you’re just beginning to outline your first memoir or you’re well into your fifth novel, 10 Secrets to a Bestseller will help you get your work into the hands of readers and take your writing career to the next level.
About the Author
As a multifaceted publishing visionary, Tim McConnehey specializes in the publishing of e-books through his company, Izzard Ink Publishing. And when he says multifaceted, he means it! Tim directs eight teams covering every facet of publishing, including finance, distribution, marketing, website development, art, public relations, cover and interior design, audiobook production, editing, and copyright.
Through his background in corporate training, business management, and business development, McConnehey acquired extensive experience in client service. And as someone who is never satisfied with the status quo, he came up with the idea of creating Izzard Ink Publishing after reading an article about e-books in the Wall Street Journal.
Izzard Ink Publishing has now grown from that initial idea into a business that has sold over 300,000 books, with a client list that has sold over 45 million books combined—all accomplished by delivering exceptional personalized client service and working with the best people in publishing. Through McConnehey’s promotion and marketing of their books, Izzard Ink’s authors have been featured on Fox News, C-Span’s Book TV, The New York Times, the Washington Post, and other publications throughout the country.
McConnehey has a B.A. in International Business from Westminster College in Salt Lake City, Utah, where he lives with his wife Wendy and their four children. In his free time, he loves to restore old cars and motorcycles.
New York Times bestselling author of The Art of Significance, National Speaker Association Hall of Fame
I have worked with the world’s leading multinational companies for my books, as well as managing my many speaking engagements. Izzard Ink’s consultation services were some of the best. I am especially grateful for the guidance with my website and social media marketing campaigns. Izzard Ink’s focus is on building authors and people. I would recommend Izzard Ink for any published or non-published author, regardless of the phase they are in the process.
Paul B. Skousen
Bestselling Author and Former White House CIA
I owe my friends at Izzard Ink a tremendous debt of gratitude. They walked me through self-publishing 101 and helped me turn my non-sellers into great sellers. One title was a bestseller on Amazon. Until I met Izzard, I didn’t know how little I knew about post-writing development to produce a polished, professional-looking book. They cared about making me a success. And where some prior efforts produced a couple of duds, they guided me to help so I could repair the flaws and try again. It was worth it. Highly recommend Izzard Ink. Sometimes you just need somebody who knows the way.